Apple Maps Rolls Out Ads, Targets Madison Avenue

(mediapost.com)

3 points | by thm 2 hours ago

2 comments

  • dotcoma 2 hours ago
    The idea is that these ads will give businesses a way to CONNECT WITH users that engage with Maps in real time as they search for and explore nearby places such as restaurants, banks, and grocery stores.

    Let’s re-write that in real language:

    The idea is that these ads will give businesses a way to INTERRUPT users that engage with Maps in real time as they search for and explore nearby places such as restaurants, banks, and grocery stores.

  • k310 2 hours ago
    Soon to be deleted Maps app.